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Customer Service vs. Customer Experience: Knowing the Differences and Excelling at Both

Customer Service vs. Customer Experience: Knowing the Differences and Excelling at Both

Nov 30, 2021 Digital Marketing

It’s a common mistake to use customer service and customer experience interchangeably. The truth of the matter is that they are very different, although kind of related.  Understanding the difference …

Landing-Page-Optimization-7-Tips-to-Boost-Conversions(2)

Landing Page Optimization: 7 Tips to Boost Conversions

Nov 28, 2021 CRO Digital Marketing

Landing Page Optimization: 7 Tips to Boost Conversions Landing page optimization (LPO) is one of the must-dos of every business that generates high revenue. You cannot expect your viewers to …

Want-to-Succeed-at-Customer-Centric-Marketing-Here's-How.(1)

Want to Succeed at Customer Centric Marketing? Here’s How

Nov 27, 2021 Digital Marketing

The marketing world has evolved to the point that there is no scarcity in the strategies that bring success. Various approaches work out fine. However, this does not make things …

5-Quick-Tips-To-Mastering-Funnel-Optimization-for-2022

5 Quick Tips To Mastering Funnel Optimization for 2022

Oct 28, 2021 CRO Digital Marketing

You most probably have heard of people who have created a sales funnel. You might even have a funnel for your own business. However, most people just make it and …

Want-To-Be-Amazing-At-Persona-Mapping-Here%u2019s-How

Want To Be Amazing At Persona Mapping? Here’s How

Oct 27, 2021 Analytics Digital Marketing

Persona mapping does not sound like the most complicated thing, but it has some complexities that we need to be aware of. A successful company constantly learns what its consumers …

5 things you should know about ecommerce sales funnel optimization

5 Things You Should Know About Ecommerce Sales Funnel Optimization

Oct 25, 2021 CRO Ecommerce

The world is evolving so fast. So is everything inside it. Yet, so many people use old, inefficient methods to achieve what they want. Furthermore, when they cannot achieve it, …

session replay

5 Little Tricks To Achieve The Best Results In Session Replay

Oct 16, 2021 Analytics Digital Marketing

You may have heard of session replay, but what is it exactly? We, in today’s world, are faced with a tremendously fast pace. This pace has resulted in the publishing …

Digital Marketing Guide for Your E-Commerce Business. Where to Begin?

Digital Marketing Guide for Your eCommerce Business

Oct 13, 2021 Digital Marketing Ecommerce

Online competition has grown exponentially over the past two years, driven by the coronavirus pandemic. Lockdowns and stay-at-home policies increased online shopping, and email campaigns changed consumer behavior for good, …

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