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session replay

5 Little Tricks To Achieve The Best Results In Session Replay

You may have heard of session replay, but what is it exactly? We, in today’s world, are faced with a tremendously fast pace. This pace has resulted in the publishing …

Digital Marketing Guide for Your E-Commerce Business. Where to Begin?

Digital Marketing Guide for Your eCommerce Business

Online competition has grown exponentially over the past two years, driven by the coronavirus pandemic. Lockdowns and stay-at-home policies increased online shopping and changed consumer behavior for good, paving the …

crap design principles

Shh! Don’t Share This Insider Secret About CRAP Design Principles

Using CRAP design principles is an amazing way to create an effective visual design. “WHAAAT?!” y’all said, didn’t you? Well, this sure was a surprise for you if you had …

heat mapping

Google Analytics Heat Mapping: A Few Quick Tips to Get the Best Results

Marketers also use Google Analytics heat mapping as their favorite tool to visualize their website’s data on Google Analytics. “Google Analytics is the top SEO tool used by marketers,” says …

checkout page design

The Simple Formula for Success in Checkout Page Design

The checkout page design has been the subject of debate for so long, especially due to its differences with designing a landing page. The checkout page is arguably one of …

Behavioral Targeting

Flip the Script: An Intriguing New Approach to the Same Old Behavioral Targeting

What is it that we exactly do in advertising? We target people we want to sell our products to, and tell them about our products, don’t we? It sounds quite …

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